Wiggo for Fred Perry

Having been to my local Fred Perry store recently to enquire about the 2012 cycling Jerseys I learnt that Wiggins has been working on a collaboration project with them. It should be out by the summer and will carry on with further items in October. I’m sure it will definitely be bringing the mod look to cycling. Here’s what he has to say about it (lifted from here):

“It’s a partnership I could only have dreamed of…I have been a lifelong fan of the brand, stemming from my following and commitment to the mod movement and what I believe is Fred Perry’s unparalleled relationship with subculture.”

“My goal has been to develop an authentic, non technical range of off cycle wear that is inspired by the best of the sport’s unique heritage – something I am hugely passionate about. Fred Perry offered me that opportunity. I’ll never forget the buzz when I first heard that Fred Perry were interested in working with me and since we’ve started work it’s clear that I’m going to have the chance to execute many of my and collaborate on some great ranges in the coming seasons.”

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